About the Webinar
2011 will likely be seen as the tipping point year for e-books. With more and more publications being issued in electronic format, how do users find what is available? How are identifiers such as the International Standard Book Number (ISBN) and the new International Standard Text Code (ISTC) being applied to e-books and used in the supply chain? What metadata is crucial for making e-books discoverable? Without quality metadata, e-books will be invisible online. This webinar will discuss the key standards in the metadata supply chain and describe what can be done to ensure the discovery and delivery of the titles users will want to buy and read.
To read more about Part One, EPUB3: Putting Electronic Books into a Package, click here.
Event Sessions
Introduction
Speaker
Metadata: Without You I'm Nothing (Metadata Quality and its Importance in E-Book Discovery)
Speaker
E-books are invisible products. You'll never see one on the street, in the park, on the subway, in a store. E-book devices don't display cover images—digital reading is quite private. So how do readers find out about e-books? Without metadata, there's no indication that the e-book exists. And e-book trading partners have strange new requirements that print vendors don't have. In this talk, Laura Dawson discusses how to make e-books visible.
Laura Dawson specializes in the technology behind books. She has worked at Doubleday, Muze, Barnes & Noble.com, SirsiDynix, and as an independent consultant whose clients have included the Book Industry Study Group, Audible, McGraw-Hill, Chuckwalla, Adobe, Loyola Press, Cengage and Scholastic. She is now Communications Chief at Firebrand Technologies, helping publishers organize and distribute their metadata and e-book titles.
Pointing Readers to the Correct Book: ISTC, ISBN and E-book Assignment
Speaker
The number of formats for a book has been increasing as more and more platforms make the same content available for sale. Pat Payton will cover when a work should have a new ISBN and how the ISTC can help collocate formats for searchers.
Patricia Payton, Senior Director of Publisher Relations and Content Development for Bowker, is responsible communicating metadata requirements and best practices to publishers of all sizes. Patricia has experience retail bookstores as well as international markets. She also holds a Master’s degree in Library Information Science specializing in Digital Libraries as well as an MBA. She actively contributes to industry committees for BISG and the AAP. You can find her on twitter @DiscoverBowker.
ONIX for E-books
Speaker
ONIX, which stands for Online Information Exchange, is an XML-based standard created by a consortium of publishers, wholesalers, retailers, and data aggregators, created in response to the publishing industry’s need to be able to communicate better information about titles. Bell will describe the latest version of ONIX, ONIX 3.0, its purpose and application in the e-book supply chain, and also touch on how libraries could potentially use ONIX data in support of MARC cataloging and discovery of e-books.
Graham Bell is focused on the continuing development and application of ONIX for Books, and on other EDItEUR standards for both the book and serials sectors. He joined EDItEUR in 2010. Graham previously worked for HarperCollins Publishers in the UK where most recently he was Head of Publishing Systems. He led the development of bibliographic and digital asset management systems, and was involved with the launches of many recent HarperCollins digital initiatives including e-audio, e-books and print-on-demand programmes. He has over a decade of experience with ONIX for Books. Prior to HarperCollins, he worked as an editor and in IT roles within the magazine industry with Redwood Publishing.
Additional Information
- Registration closes at 12:00 pm Eastern on March 21, 2012. Cancellations made by March 14, 2012 will receive a refund, less a $20 cancellation. After that date, there are no refunds.
- Registrants will receive detailed instructions about accessing the webinar via e-mail the Monday prior to the event. (Anyone registering between Monday and the close of registration will receive the message shortly after the registration is received, within normal business hours.) Due to the widespread use of spam blockers, filters, out of office messages, etc., it is your responsibility to contact the NISO office if you do not receive login instructions before the start of the webinar.
- Registration is per site (access for one computer) and includes access to the online recorded archive of the webinar. If you are registering someone else from your organization, either use that person's e-mail address when registering or contact the NISO office to provide alternate contact information.
- Webinar presentation slides and Q&A will be posted to the site following the live webinar.
- Registrants will receive access information to the archived webinar following the event. An e-mail message containing archive access instructions will be sent within 48 hours of the event.