||In 2007, a medium-sized publisher was expanding rapidly into digital publications. The licensing of digital content was an important and potentially very time consuming task. A practical solution would be needed to manage the anticipated volume of licenses with existing staff. In 2007, the National Information Standards Organization (NISO) had initiated a project called Shared E-Resources Understanding (SERU) to develop an acceptable alternative to the existing cumbersome licensing process that libraries and publishers were using. In 2009, I estimated with the range of product types and required revisions for licenses that these 11 accounts using SERU saved more than 100 work hours, valued at over $6,000.