Director, Product Discovery, Usage and Analytics, Gale
Karen McKeown is Director of Product Discovery and Analytics at Gale, a division of Cengage Learning in Farmington Hills, Michigan. In her role, Karen manages Gale’s Discovery strategy and initiatives as well as usage reporting and other analytics. Over her past year at Gale, Karen has focused on expanding Gale’s content by sharing over 1.1B documents and metadata across Gale’s product line with discovery service providers, improving the quality of user experience via linking and metadata enhancements, implementing recommended industry standards from ODI and KBART, and focusing on ways to better align with student discovery behaviors – including work with Google Education and Google Scholar. Karen has had the pleasure of working with libraries for 9 years in product and marketing management positions at Gale, ProQuest and OCLC and has held various product, marketing, and sales management positions at AT&T and MCI/Verizon. Karen holds an MBA from Rutgers University and a BS in Multidisciplinary Science and Scientific Communication from Purdue University.